Product Marketing
Posted Updated
Description
You will define and refine product positioning and narratives across customer-facing surfaces. You will create pitch decks, one-pagers, competitive positioning, solution briefs, and use-case stories to support enterprise sales. You will partner with go-to-market, sales, solutions engineering, and product stakeholders on launch strategy, messaging, and materials that help customers understand technical workflows and business outcomes.
Responsibilities
- Own product positioning and core narratives
- Create sales-ready pitch decks, one-pagers, competitive positioning, solution briefs, and use-case stories
- Partner with go-to-market, sales, solutions engineering, and business operations stakeholders
- Lead marketing for product launches
- Develop launch strategy, messaging, and go-to-market plans
- Translate technical workflows into outcome-driven narratives
- Refine collateral using buyer behavior and market feedback
Requirements
- 5–8 years of product marketing, technical marketing, or related experience
- Writing and communication skills
- Enterprise sales-cycle support experience
- Sales asset development experience
- Technical storytelling
- Cross-functional collaboration with product, sales, and solutions engineering
- Buyer behavior and messaging evaluation
