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Product Marketing

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Description

You will define and refine product positioning and narratives across customer-facing surfaces. You will create pitch decks, one-pagers, competitive positioning, solution briefs, and use-case stories to support enterprise sales. You will partner with go-to-market, sales, solutions engineering, and product stakeholders on launch strategy, messaging, and materials that help customers understand technical workflows and business outcomes.

Responsibilities

  • Own product positioning and core narratives
  • Create sales-ready pitch decks, one-pagers, competitive positioning, solution briefs, and use-case stories
  • Partner with go-to-market, sales, solutions engineering, and business operations stakeholders
  • Lead marketing for product launches
  • Develop launch strategy, messaging, and go-to-market plans
  • Translate technical workflows into outcome-driven narratives
  • Refine collateral using buyer behavior and market feedback

Requirements

  • 5–8 years of product marketing, technical marketing, or related experience
  • Writing and communication skills
  • Enterprise sales-cycle support experience
  • Sales asset development experience
  • Technical storytelling
  • Cross-functional collaboration with product, sales, and solutions engineering
  • Buyer behavior and messaging evaluation

Skills

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See also

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