Campaigns & Memberships Marketing Manager
Posted Updated
Description
You will plan and deliver integrated multi-channel campaigns, manage industry memberships, and develop nurture and newsletter programmes. You will partner with field marketing, events, content, and creative teams, use analytics to improve performance, and apply AI tools to streamline marketing work.
Responsibilities
- Plan and execute integrated multi-channel campaigns from brief through measurement
- Manage industry memberships and association relationships
- Build and manage newsletter and nurture programmes
- Own the social media calendar
- Adapt global campaigns for regional markets with Field Marketing
- Brief the Creative team with clear audiences, objectives, and success measures
- Support global events and webinars, including registrations and post-event amplification
- Develop content assets with the Content Strategist
- Test new channels, creative approaches, and tools
- Measure campaign performance and recommend improvements
- Use AI tools to streamline marketing processes
Requirements
- Experience planning and executing integrated B2B campaigns with measurable pipeline impact
- Knowledge of HubSpot or an equivalent marketing automation platform
- Experience managing industry partnerships or memberships
- Understanding of LinkedIn, X, and Reddit as organic and paid B2B channels
- Experience or demonstrable interest in regulated sectors, fintech, or crypto
- Excellent written communication
- Experience or knowledge of crypto or regulated sectors
Benefits
- Hybrid working
- Option to work from almost anywhere for up to 90 days per year
- £500 remote working budget
- 25 days of annual leave plus bank holidays
- Birthday day off
- 16 weeks of fully paid parental leave
- Private health insurance
- Mental health support
- Life assurance
- Cycle to Work Scheme
