User Acquisition Manager (META)

We expect you are
You’re ready to dive into different challenges and propose a solution. You’re a problem solver with great communication skills, who’re not afraid to take responsibility. You do really care about results and commitment. Bigger challenges — not a problem but an opportunity for you. What is more, you are always in touch with what happens around you so we expect a proactive approach.

Requirements
3+ years of performance marketing experience driving user acquisition on Meta, successfully managing monthly budgets of $300,000+.
Proven experience driving growth for subscription-based B2C mobile apps targeting Western markets, with a focus on Web-to-App funnels across various product lifecycle stages.
A structured and methodical work style dedicated to rigorous A/B testing, and validating ideas to find the winning formula.
A data-driven mindset focused on diving deep into metrics, spotting hidden patterns, and translating numbers into strategic decisions.
High adaptability and the ability to learn quickly to thrive amid uncertainty and rapid changes.

What will you be responsible for
Setting up, managing, and expanding user acquisition strategies across Meta.
Analyzing daily KPIs to optimize for revenue goals, evaluating everything from top-of-funnel indicators (CPA, CTR, CR) to in-depth user value metrics (Down-funnel conversion, LTV, ROI).
Leverage AI-driven martech automations to optimize marketing processes.
Propose data-driven hypotheses, initiate and manage new creative tests, flow tests — analyze test results, and make changes.

What we offer for your success
Very warm and friendly working environment and flexible working schedule.
20 days off, and 12 sick days paid by the company per year. Paid national holidays.
Medical insurance, and health protection programs (with COVID-19 and dental coverage).
Continuous professional development and growth opportunities.