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Senior Product Marketing Manager

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Description

You will own go-to-market strategy for products and initiatives from positioning through launch and adoption. You will develop messaging, competitive intelligence, sales enablement, onboarding content, success metrics, and market-facing product positioning while partnering with Product, Engineering, Demand Generation, and Customer Success.

Responsibilities

  • Own go-to-market strategy for products and initiatives
  • Build positioning and messaging from buyer, market, and product insights
  • Partner with Product and Engineering on roadmap input
  • Build competitive intelligence to inform messaging and GTM decisions
  • Develop sales enablement assets
  • Partner on programs that drive pipeline, adoption, and expansion
  • Support onboarding and adoption content
  • Define and track launch and adoption metrics
  • Represent product positioning at industry events
  • Prioritize product marketing work against growth goals

Requirements

  • 6-10 years of product marketing experience in enterprise software, AI, or SaaS
  • Experience owning go-to-market strategy from positioning through launch and adoption
  • Experience using competitive intelligence and market insight
  • Ability to translate technical capabilities into audience-specific narratives
  • Experience collaborating with Product, Sales, Customer Success, and Engineering
  • Authorization to work in the United States without employer sponsorship

Benefits

  • Stock options
  • 100% individual medical, dental, and vision coverage
  • Unlimited paid time off
  • 11 national holidays
  • Unlimited sick leave
  • Paid parental leave
  • $1,000 for home office equipment
  • Flexible schedule

Skills

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