Public Relations Manager Candidate

Develop and execute marketing and public relations strategies, craft audience-specific messaging, manage media relations, plan events, coordinate cross-functional initiatives, monitor KPIs, optimize campaigns, and collaborate with internal stakeholders to drive awareness and growth.

Responsibilities

• Develop and implement marketing and PR strategy aligned with business goals
• Understand target customers and craft messaging for each segment
• Create and curate sales support materials including proposals, service descriptions, FAQs, and case studies
• Plan and execute lead generation initiatives through seminars, events, webinars, landing pages, and inquiry pathways
• Manage external communications including websites, press releases, social media, speaking materials, and media relations
• Measure KPI performance and improve campaigns
• Lead and coach team members and coordinate cross-functional stakeholders

Requirements

• Experience in B2B marketing strategy development and execution
• Experience designing messaging based on target-customer needs
• Experience with lead-generation campaigns using seminars, events, webinars, landing pages, and inquiry funnels
• Experience measuring and optimizing marketing campaigns using KPIs
• Ability to coordinate internal and external stakeholders to drive initiatives

Benefits

• Stock option plan
• Company-provided laptop
• Bitcoin Pizza Day benefit
• Flexible work including remote and hybrid arrangements
• Commuting allowance fully covered
• Comprehensive social insurance
• Salary raise system
• Qualification allowance
• 副業自由
• Full-flex schedule
• Three-month probation with the same employment terms