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Alchemy

Product Marketing Manager Platform

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Description

You will lead targeted product, vertical, and segment campaigns from strategy through measurement and reporting. You will own platform positioning and always-on mid- and bottom-funnel content, partner with DevRel on technical content, develop market opportunities, coordinate specialists, and remain accountable for campaign outcomes.

Responsibilities

  • Launch targeted campaigns for product launches and vertical or segment pushes
  • Own campaign strategy, tactics, project management, measurement, and reporting
  • Own and evolve platform positioning
  • Own always-on mid- and bottom-funnel content, product launch beats, and activation and cross-sell content
  • Identify new market and vertical opportunities
  • Partner with DevRel to produce technical explainers, videos, and tutorials
  • Develop creative campaign concepts for technical launches
  • Delegate execution to design, agencies, and specialists while owning outcomes, timelines, and results
  • Build stakeholder trust across Product, Engineering, and DevRel

Requirements

  • Experience marketing a technical API-first product to developers with a developer dashboard
  • Experience owning campaigns end to end, including stakeholder alignment, launch, measurement, and reporting
  • Experience leading a large, high-visibility project end to end
  • Experience collaborating with Product and Engineering
  • Enthusiasm for AI and its impact on marketing and developer tools

Benefits

  • Equity
  • Bonus
  • Medical, dental, and vision coverage
  • Gym reimbursement
  • Home office build-out budget
  • In-office group meals
  • Commuter benefits
  • Flexible time off
  • Wellbeing and mental health perks
  • HSA and FSA plans
  • Fertility benefits
  • 401k
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See also

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