Product Marketing Manager
Posted Updated
Description
You will own consumer-facing positioning and messaging for product surfaces. You will define value propositions, partner on onboarding and feature discovery, lead go-to-market launches, explain evaluation methodology clearly, synthesize user insights, and align product communications across functions.
Responsibilities
- Own consumer-facing positioning and messaging across core product surfaces.
- Define and refine value propositions for user experiences.
- Partner with Product and Design to improve onboarding, navigation, and feature discovery.
- Lead go-to-market efforts for launches, updates, and experiments.
- Translate evaluation methodology and data into accessible explanations.
- Develop frameworks that explain model differences, strengths, and tradeoffs.
- Collect and synthesize user insights, behavioral data, and feedback.
- Collaborate with Product, Engineering, Research, Comms, and Community on consistent product communications.
Requirements
- Have 5+ years of product marketing, growth, or consumer marketing experience.
- Translate complex technical or data-heavy systems into compelling consumer-facing narratives.
- Partner closely with Product and Design on onboarding, UX copy, and feature launches.
- Demonstrate experience leading go-to-market efforts for consumer-facing products or features.
- Communicate effectively in written, verbal, and visual formats.
- Operate effectively in an ambiguous, fast-moving environment.
Benefits
- Comprehensive health and wellness benefits, including medical, dental, vision, and additional support programs.
