Marketing and Growth Associate

You will manage HubSpot, including CRM organization, contact segmentation, workflows, campaign execution, and reporting. You will execute email, lead-nurturing, demand-generation, product-marketing, and event campaigns. You will maintain marketing assets and landing pages, coordinate integrated campaigns, and analyze performance to improve results.

Responsibilities

• Manage and maintain HubSpot, including CRM organization, contact segmentation, workflows, campaign execution, and reporting
• Build and execute email marketing campaigns and lead-nurturing programs
• Support demand-generation initiatives across webinars, events, partnerships, content marketing, and digital channels
• Assist with product marketing activities, including product launches, customer communications, sales enablement materials, and messaging
• Coordinate integrated marketing campaigns with product, marketing, sales, and events stakeholders
• Track campaign performance and provide recommendations to improve results
• Support conference, webinar, and event marketing initiatives
• Maintain marketing assets, landing pages, campaign materials, and lead-generation programs

Requirements

• Prior marketing experience within crypto, blockchain, digital assets, or Web3
• Native English proficiency
• Based in the United States, ideally on the East Coast
• Hands-on experience with HubSpot
• Experience executing email marketing and lead-generation campaigns
• Written and verbal communication skills
• Ability to manage multiple priorities in a fast-paced remote-first environment

Benefits

• Health insurance
• Flexible time off
• Learning and development initiatives
• Work-life-balance hours
• Team-building sessions
• Mental-health discussions
• Equity