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Fireworks AI

Head of Marketing Operations

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Description

You will build and operate the systems that enable scalable marketing. You will own the marketing technology stack, lifecycle operations, analytics, planning cadence, budget management, and cross-functional program delivery. You will establish reliable data governance, lead scoring, attribution, and reporting.

Responsibilities

  • Own the marketing technology stack, including selection, implementation, integration, and data standards
  • Run marketing planning, goal tracking, business reviews, budget management, and cross-functional program management
  • Own lifecycle operations, lead scoring, routing, nurture, re-engagement, and sales handoffs
  • Lead marketing attribution, reporting, dashboards, and performance reviews
  • Maintain data hygiene, privacy compliance, and database governance

Requirements

  • 8+ years of marketing operations experience, including 3+ years in leadership
  • Experience building marketing operations from scratch or replatforming at a B2B SaaS company
  • Experience at a startup or fast-scaling growth-stage company
  • Experience running planning cadences, OKRs, and cross-functional program management
  • Fluency in HubSpot or Marketo, Salesforce, and a BI tool
  • Experience with data quality, GDPR/CCPA compliance, attribution, budget management, vendor relationships, and headcount planning
  • SQL fluency is preferred
  • Experience with hybrid PQL and MQL scoring models is preferred

Benefits

  • Equity

Skills

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