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Fireworks AI

GTM Engineer Marketing and SDR

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Description

You will architect and operate the marketing technology stack, connect marketing tools with Salesforce, build lifecycle and messaging automation, and improve SDR routing and campaign workflows. You will maintain data integrity, support training, and build reporting for funnel performance, campaign impact, and MQL quality.

Responsibilities

  • Design and maintain the marketing technology stack architecture
  • Build and maintain integrations across HubSpot, Lemlist, Clay, Harmonic, Zapier, and Salesforce
  • Design lifecycle, nurture, and messaging automations
  • Ensure enrichment data, engagement signals, and activity history flow between systems
  • Design MQL-to-SDR-to-AE routing and handoff logic
  • Build and operate campaign infrastructure for demand generation programs
  • Support SDR onboarding and training
  • Maintain marketing data integrity and field governance
  • Build reporting for funnel performance, campaign impact, and MQL quality

Requirements

  • 3–5 years in Marketing Operations, Engineering, or GTM Operations with automation ownership
  • Hands-on HubSpot administration or architecture experience
  • Experience managing a GitHub repository
  • Salesforce fluency
  • Experience designing SDR operational workflows
  • Scripting, webhooks, or API experience
  • Marketing systems, data, integration, and workflow knowledge

Benefits

  • Equity

Skills

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See also

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