Growth Manager - US to Ghana

Drive LemFi's expansion across Ghanaian communities in the United States and Canada through travel, community engagement, partnerships, user acquisition, and hands-on growth execution.

Responsibilities

• Travel across the USA and Canada 3 to 5 days every few weeks, establishing an on-the-ground presence in new cities.
• Attend community events, expand LemFi's community network, and build relationships with local leaders and organizations.
• Develop and execute user acquisition strategies tailored to Ghanaian expatriate communities in the US and Canada.
• Own growth targets for assigned markets and optimize campaigns using data and insights.
• Lead community-driven initiatives to build trust, awareness, and advocacy for LemFi.
• Organize and participate in local events, meetups, and forums.
• Build and maintain relationships with community leaders and grassroots partners.
• Identify, negotiate, and manage partnerships with organizations and businesses to accelerate user growth.
• Ensure partnerships deliver mutual value and measurable outcomes.
• Conduct market research and provide actionable insights to Product and Marketing teams.
• Represent community perspectives in internal decision-making as the voice of the user.

Requirements

• At least 5 years of experience in fast-paced environments with a background in growth, sales, marketing, or a similar field.
• Deep understanding of the Ghanaian community in the United States and Canada.
• Proven ability to work against targets and deliver measurable results.
• Strong data-driven mindset.
• Excellent interpersonal skills and ability to build trust with diverse stakeholders.
• Entrepreneurial, tenacious, self-motivated, and effective working independently and in remote environments.
• Willingness to travel extensively and work occasional weekends.