Field Marketing Manager

You will execute field marketing and account-based marketing programs for strategic Indian defense and government accounts. You will run events, executive briefings, campaigns, and customer programs; manage Salesforce and Marketo campaigns; coordinate vendors; and report performance, engagement, pipeline contribution, and deal acceleration.

Responsibilities

• Execute field marketing programs for Indian defense, government, and aerospace accounts
• Develop and execute account-based marketing strategies
• Plan and deliver defense and aerospace events, customer events, briefings, and roundtables
• Align marketing programs with Sales and Business Development account plans and pipeline targets
• Manage Salesforce campaigns, campaign IDs, member statuses, and data integrity
• Build Marketo campaign flows, segmentation, nurture programs, and performance reporting
• Track marketing KPIs, pipeline contribution, and deal acceleration
• Manage program logistics, agencies, vendors, and external partners

Requirements

• 5 to 8+ years of field marketing, demand generation, integrated marketing, or related experience
• Experience marketing to Indian government, defense, aerospace, or public-sector organizations
• Understanding of Indian defense procurement, acquisition cycles, and stakeholder structures
• Account-based marketing experience for complex enterprise, government, or strategic accounts
• Salesforce CRM campaign management and reporting experience
• Marketo or comparable marketing automation platform experience
• Experience delivering trade shows, industry events, executive briefings, and customer programs
• Ability to engage senior military, government, industry, and technical stakeholders
• Project management and cross-functional partnership skills
• Fluent written and verbal English