Field Marketing Manager
Posted Updated
Description
You will co-own field marketing strategy and deliver sponsorships, conferences, executive events, roadshows, workshops, and hackathons. You will partner with Sales and cross-functional teams, manage vendors and budgets, run event operations, and measure pipeline, revenue, and program return.
Responsibilities
- Co-own the field marketing strategy and program portfolio
- Design field programs with audience, conversion, and follow-up plans
- Evaluate, negotiate, and activate third-party event sponsorships
- Run executive dinners, roundtables, roadshows, workshops, and hackathons
- Partner with Sales on target accounts, outreach, meetings, and follow-up
- Lead on-site execution for conferences and owned events
- Build integrated campaigns around field events
- Manage agencies, vendors, venues, budgets, timelines, staffing, and production
- Measure pipeline, revenue, deal acceleration, and program return
- Create planning, reporting, and retrospective processes for field marketing
Requirements
- 5+ years of field marketing and event marketing experience
- Experience in B2B SaaS or enterprise technology
- Experience with sponsorships, conferences, and company-led field programs
- Event planning and execution skills
- Experience working with Sales teams, vendors, and cross-functional partners
- Written and verbal communication skills
- Budget management
- CRM data
- Pipeline reporting
- Willingness to travel frequently
Benefits
- Equity
- Health insurance
- Dental insurance
- Vision insurance
- Retirement benefits
- Fitness benefits
- Commuter accounts
- Dependent care accounts
