Field Marketing Manager EMEA

You will develop EMEA field marketing strategy and lead end-to-end event programs. You will build engagement plans, partner with sales on territory and account strategy, measure program ROI, make investment recommendations, and mentor junior field marketing colleagues.

Responsibilities

• Develop EMEA field marketing strategy aligned to sales priorities, pipeline goals, and customer segments
• Plan and execute hosted events, executive experiences, educational events, trade shows, co-sponsored activations, and user conferences
• Build pre-event, day-of, and post-event engagement strategies
• Partner with sales leadership on territory and account-level strategy
• Track and report program ROI and recommend event investments
• Mentor junior field marketing team members

Requirements

• 7+ years of field marketing or event marketing experience in B2B SaaS or B2B technology
• Experience partnering with sales leadership and account executives on territory-level event strategies and account-based marketing
• Experience managing complex multi-event portfolios
• Cross-functional collaboration with Sales, Partnerships, Creative, Communications, and executive stakeholders
• Written and verbal communication skills
• Event analytics and ROI measurement
• CRM and marketing automation proficiency
• Salesforce