Director of Growth Marketing and Sales Enablement
Posted Updated
Description
You will lead growth marketing and advertising insights, measurement, and analytics. You will develop advertiser growth strategies, turn performance data into revenue actions, build sales enablement programs, define KPIs, influence product priorities, and develop marketing and analytics talent.
Responsibilities
- Lead growth marketing and advertising insights, measurement, and analytics teams
- Develop advertiser acquisition, retention, and expansion strategies
- Develop measurement frameworks, dashboards, and analyses
- Turn advertising data into recommendations that improve revenue and campaign ROI
- Build sales enablement playbooks, training, competitive intelligence, case studies, and tools
- Influence product and engineering roadmap priorities
- Establish KPIs and reporting cadences
- Align go-to-market motions, packaging, positioning, and value propositions
- Recruit, mentor, and develop marketing, analytics, and enablement talent
- Represent the company to advertisers, agencies, and industry partners
Requirements
- 10+ years of experience in growth marketing, digital advertising, measurement, analytics, or sales enablement
- Leadership experience managing marketing or analytics teams
- Expertise in advertising measurement, attribution, experimentation, and performance analytics
- Experience at an advertising platform, social media company, or ad-tech organization
- Ability to work with large-scale datasets, BI tools, and statistical concepts
- Experience building sales enablement programs that improve commercial outcomes
- Excellent communication and stakeholder-management skills
- Bachelor's degree
Benefits
- Equity
- Comprehensive medical coverage
- Vision coverage
- Dental coverage
- 401(k) retirement plan
- Short-term disability insurance
- Long-term disability insurance
- Life insurance
- Discounts and perks
