Digital Marketing Associate

Develop data-driven marketing strategies and create written and visual content for developer audiences. Manage social media engagement, optimize content for search, publish thought-leadership pieces, use a headless CMS, and support product launches through narratives, press releases, landing pages, social campaigns, and co-marketing partnerships.

Responsibilities

• Collaborate on the product roadmap and marketing strategy using data-driven insights
• Foster a developer community and champion user needs
• Lead product launches, including press releases, landing pages, social media campaigns, and co-marketing partnerships
• Drive market awareness and growth for existing products
• Develop online narratives and strategies for developer audiences

Requirements

• Create written and visual content using Google Docs, design platforms, and content management systems
• Use analytics platforms and marketing automation tools to inform strategies and measure campaign success
• Engage developer communities through Twitter, LinkedIn, Reddit, and Discord
• Optimize content for search engines using keyword research tools and CMS platforms
• Use Strapi headless CMS for content strategy and execution