Content Marketing Manager, US Market
Description
About the Role
Own content marketing for the US market at a growing B2B software company focused on AI-powered business communications. You will shape the brand voice across the customer journey, helping businesses discover, understand, and trust the product.
What You'll Do
Develop and execute the US content marketing strategy across paid, organic, website, landing page, and product messaging.
Write conversion-focused copy for paid channels such as Meta, Google, and LinkedIn.
Script video and paid social ad creatives, including content for platforms such as YouTube.
Build organic content strategies across social platforms and collaborate with creators, customers, and influencers.
Use user research, analytics, and A/B testing to improve messaging and content performance.
Contribute to product positioning and go-to-market messaging.
What We're Looking For
At least 4 years of experience in content marketing, copywriting, or growth marketing.
Background in B2B SaaS or another fast-growing software environment.
Excellent English writing skills tuned to a US audience, with native or C2-level proficiency.
Understanding of performance marketing and conversion-focused copywriting, including experience with paid channels.
Experience creating US-market content, scripting ad creatives, and executing organic social strategies.
An analytical, experimental approach, with experience using research, analytics, and A/B testing to refine content.
Compensation & Benefits
Base salary: $70,000 to $150,000 USD annually. Visa sponsorship is not available.
Location
On-site in New York, New York, United States.